Partnering with founders and franchise leaders to build the systems, capabilities, and strategy needed to scale with confidence.
The FranShip® Philosophy
Redefining the Franchise Relationship.
FranShip® is built on the belief that franchising works best when franchisors and franchisees operate as true partners, aligned around clear expectations, mutual respect, shared goals, and long-term success.
Whether you’re preparing to franchise, strengthening an existing organization, or need experienced leadership inside the business, we meet you where you are and help build for where you’re going.
For brands preparing to franchise.
For brands ready to grow.
For brands needing executive support
Every engagement is designed to strengthen the business, reduce risk, and protect long-term enterprise value—so whether the future brings continued growth, private equity investment, or an eventual sale, your franchise organization is built to stand up to the opportunity.
Proprietary Franchise Technology
FranShip Brands brings proprietary CRM technology designed around the real-world needs of franchise organizations, helping brands manage relationships, streamline processes, and support growth.
FranShip Brands brings real-world executive experience to the challenges of building and scaling franchise organizations. We’re not traditional consultants advising from the sidelines. We understand what it takes to turn strategy into execution, strengthen franchisee relationships, and build businesses positioned for sustainable growth and long-term value.
Meet our founder
Founder & CEO
Kendall Ware is a 7× C-suite executive who has led some of the most recognized brands in franchising, with experience spanning franchisor leadership, franchise ownership, multi-unit operations, and brand growth. His executive experience spans every stage of the business lifecycle, from rapid expansion and stabilization to turnarounds, mergers, and acquisitions. He founded FranShip Brands to bring that firsthand experience to founders and leadership teams building their next chapter, combining strategic guidance with an operator's understanding of what it takes to build, scale, and sustain successful franchise organizations.
The Advantage is FranShip®
Written by FranShip Brands founder Kendall Ware and published by Entrepreneur Books, Built for Franchising draws on nearly two decades of executive leadership across some of the industry's most recognized brands.
Featuring a foreword by New York Times bestselling author Don Yaeger, the book explores what it takes to build stronger franchise organizations, align franchisors and franchisees, and create businesses positioned for sustainable growth and long-term success.
More than a book about franchising, it's a perspective on leadership, relationships, and building something that lasts.
Preorder available now
Officially launches November 17, 2026
As a large multi-brand franchisee, we recognize that sustainable growth and operational excellence depend on more than just systems—they require genuine partnership and cultural alignment. Built for Franchising: The Advantage Is FranShip® offers a proven framework for building strong, collaborative relationships between franchisors and franchisees, grounded in mutual respect, open communication, and a shared commitment to brand success. Drawing on real-world examples from leading operators, this book delivers actionable strategies for aligning people, optimizing operations, and driving financial performance across diverse brands and markets. Kendall Ware's FranShip® philosophy resonates with those managing complex portfolios: it's about transforming transactional arrangements into enduring alliances. From selecting culturally aligned teams to empowering local marketing and amplifying brand value, this book is an essential guide for franchisees and franchisors who want to scale with integrity, protect their investments, and create a legacy of excellence across every brand they operate.
Tell us a little about your brand and how we can help.
